Guido Verswijvel

program director

Guido Verswijvel - CEDEP

Biography

Guido Verswijvel is owner and managing director of Gucy, an active investor and a strategic advisor for the ambitious and growth-oriented entrepreneur and enterprise. Based on his profound knowledge and practical expertise in marketing as well as finance, he can help to address the major strategic challenges that companies face from both angles.

As an educator, Guido is an adjunct professor in entrepreneurship at INSEAD. He teaches the REP-elective (Realising Entrepreneurial Potential) in the MBA-program in Fontainebleau.

Guido is member of the jury for the PEBO Academy at Vlerick Business School (Platform for Entrepreneurial Buyouts) and member of the Jury of The Second Phase (Intrepreneurial Bootcamps). He is co-author of Markpack (Marketing Decision Support System) and Bankstrat (a strategic marketing simulation for financial institutions).

Guido has a master’s degree in applied economics and a PhD in a marketing from the University of Antwerp. He also holds an MBA from INSEAD-Fontainebleau.